New Client Questions
New Client FAQs answer common questions clients ask before starting PPC work with Blastoff Advertising. Topics include time investment, PPC account ownership, budgets, refunds, contracts, in-house management, campaign access, agency relationships, SEO impact, and what to expect from the working relationship. This category is designed to help new and prospective clients understand how Blastoff Advertising works, what responsibilities remain with the client, and how PPC projects are structured before, during, and after launch.
Failed PPC campaigns often trace back to setup, tracking, bidding, targeting, website, product feed, creative, budget, or market-fit mistakes. A careful review can identify whether the account can be rebuilt or optimized.
Clients are not expected to manage the daily internals of their advertising campaigns. Blastoff Advertising handles campaign management while keeping clients informed and involved where their input matters most.
A PPC account may have transferable value, especially when it is sold with the website or business it supports. The transfer should account for ownership, access, tracking, campaign history, and connected marketing assets.
Quality beats speed. PPC campaigns typically take 1–5 weeks to build, depending on type and scale, with parallel pipelining used when helpful.
Paid search performance management helps protect campaign value by monitoring results, reducing risk, and identifying opportunities for improvement after launch.
Managing PPC campaigns in-house may seem straightforward, but effective campaign management requires time, experience, testing, and a clear understanding of how account changes affect performance.
PPC account suspensions should be handled through the official platform review process, with a factual response, corrected issues, and direct account owner involvement.
You own your PPC accounts and related intellectual property. Blastoff Advertising builds and manages campaigns inside your stack so account control stays in your hands.
Blastoff Ads provides a project timeline, campaign development updates, full campaign access after launch, and regular performance reporting.
Project timelines show the workflow, estimated durations, milestones, and client inputs needed to move PPC campaign work from setup toward launch.
Set PPC ad spend high enough to generate useful launch data. Initial budgets depend on expected CPC, click volume, competition, quality scores, and early campaign performance.
Blastoff Advertising reviews RFP opportunities seriously, but only submits a proposal when the project appears to be a strong fit.
Frequently. Blastoff Advertising works with non-US PPC clients, handling time zone coordination and multi-country PPC strategies across markets.
Schedule a Zoom consultation with Blastoff Advertising to discuss PPC goals, campaign history, tracking, website details, and next steps.
Display ads build awareness through audiences; search ads capture intent on search results pages. Blastoff Advertising deploys each to its strength.
No contract lock-in period. Blastoff Advertising uses simple terms and earns long-term clients through value, service, and results.
Changes to the campaigns should be sent to Blastoff Advertising so updates can be reviewed, scheduled, tested, or implemented without disrupting performance.
Can a PPC campaign be stolen? Learn why PPC campaigns are difficult to copy and how account access, ownership, and IP protection matter.
PPC Refund Policy: unused prepaid services may be refundable, while completed PPC work is non-refundable because it is bespoke and time-based.
